ABOUT THE CLIENT
Dial A Card is a product of SyNet Media, a digital printing company located in Milwaukee, Wisconsin. Dial A Card is a mobile web application which allows the user to have printed postcards and messages mailed directly from their web enabled device.
PROJECT DETAILS
Dial A Card is a mobile printing product developed by SyNet Media. SyNet Media needed a direct mail piece to help launch this product and create a buzz. This mail piece was sent to C-level executives at telecommunication corporations including Sprint, Verizon, T-Mobile, US Cellular and Cingular.
This direct mailer was a very intricate customized piece. The design was die-cut into the shape of a cellular flip phone. The interactive shape and design of the piece helped the recipient understand the product and walked the reader through the process of creating and sending a printed postcard from their web enabled mobile device.